What Is Typography?
Sometimes, certain articles interest us not just because of the engaging contents they carry, but for those suitably designed fonts that endorse the matter present in the contents perfectly and arrests our attention and help us enjoy the articles wholeheartedly! Yes, however interesting might be the content if it is not adorned with the suitable typefaces, the reader would not be able to grasp the meaning and therefore, every purpose of the article goes in vain. This shows the power of typography, which deals with the arrangement of the type that in every way accentuates the purpose and quality of the content being portrayed, so that they cause a pleasing effect in the reader’s eyes and minds.
When I mean the arrangement of the type, it constitutes a whole lot of things, such as the font type, font size, color, alignment, spacing, the style and what not! Hence, it is not as simple as you think and therefore, nothing could be labeled as trivial when typography matters. Although for long, typography has been the main concern of the publishing sector, with the popularity of the web culture, its responsibility is now being shared by the field of web designing, where the importance of typography is felt hugely these days, owing to the growth of the online trend of business and marketing!
Therefore, anybody willing to make their website’s presence felt in the online world should pay due attention to the art of typography while designing their website. This can yield favorable results undoubtedly!